The Third Plate by Dan Barber

Have you read “The Third Plate” Yet? Dan Barber is a chef that has really been paying attention on how to source and cook ethically grown really good tasting food. 

The Third Plate
“The Third Plate is grounded in the history of American cuisine over the last two centuries. Traditionally, we have dined on the “first plate,” a classic meal centered on a large cut of meat with few vegetables. Thankfully, that’s become largely passé. The farm-to-table movement has championed the “second plate,” where the meat is from free-range animals and the vegetables are locally sourced. It’s better-tasting, and better for the planet, but the second plate’s architecture is identical to that of the first. It, too, is damaging—disrupting the ecological balances of the planet, causing soil depletion and nutrient loss—and in the end it isn’t a sustainable way to farm or eat.

The solution, explains Barber, lies in the “third plate”: an integrated system of vegetable, grain, and livestock production that is fully supported—in fact, dictated—by what we choose to cook for dinner. The third plate is where good farming and good food intersect.

-The Third Plate.

November events at West Windsor Community Farmers Market

The WWCFM is proud to have been recently voted the Top Celebrated Market in New Jersey and 21st Nationwide in the 2014 American Farmland Trust “I Love My Farmers Market” Contest.

The Market is located in the Vaughn Drive Parking Lot of the southbound side of the Princeton Junction Train Station, one mile from the Alexander Road and Route 1 intersection and half mile walk from the Dinky stop in Princeton Junction.  Parking is always free.

For more information, call 609 933-4452 or email wwcfm@yahoo.com.  Be sure to follow the market on Facebook, Twitter and Instagram (wwfarmersmarket) for market info and photos.

(For remaining October events, click here.)

NOVEMBER 1:

•           MUSIC:  Carm & John

•           MASSAGE: The Touch That Heals

NOVEMBER 8:

•           COMMUNITY GROUP:

•           TWIN W RESCUE SQUAD Free Blood Pressure Screenings

NOVEMBER 15:

•           COOKING DEMO: Holly Slepman (weather permitting)

•           MASSAGE: The Touch That Heals

NOVEMBER 22:

•           LAST MARKET DAY OF THE 2014 SEASON

•           COMMUNITY GROUPS:

            YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the         Crisis Ministry of Mercer County

GIRL SCOUT TROOP 71806  Free tree saplings

WEST WINDSOR LITTLE LEAGUE Used baseball and softball equipment collection drop off

NJ Secretary of Agriculture Douglas Fisher visits West Windsor Farmers Market Sat 10/18

CHRISTIE ADMINISTRATION TO CELEBRATE FALL FARMERS MARKETS

New Jersey Secretary of Agriculture Douglas H. Fisher will visit the West Windsor Community Farmers Market on Saturday, October 18 and join with township officials in honoring the market for being named one of the top farmers markets in the nation.

The West Windsor Community Farmers Market won top celebrated farmers market in New Jersey and placed 21st nationwide this year in an annual contest held by American Farmland Trust.  West Windsor Mayor Shing-Fu Hsueh will present the market with a proclamation honoring the market for its achievements during a ceremony at 9:40 a.m.

The market was first started in 2004 and now has 15 farmers and 11 artisan food vendors during the peak of the summer.  The market runs every Saturday 9 a.m. to 1 p.m. at the Vaughn Drive commuter parking lot of the Princeton Junction Train Station through November 22.

There are 148 community farmers markets in the state, eight of which are new this season.   Farmers who attend these markets sell produce they’ve picked at the peak of ripeness within 24 hours of sale to ensure the best taste and highest quality.  Many of the farmers accept WIC and Senior Farmers Market Nutrition Program vouchers and SNAP food stamp cards.

Eating Jersey Fresh fruits, vegetables and other agricultural products can go a long way to improving overall health.  Eating locally also is a good choice for protecting our environment by reducing the miles a meal travels between farm and fork, lessening fuel consumption.  In addition, choosing locally grown products helps keep New Jersey farmers on their land, preserving the Garden State’s quality of life.

Secretary Fisher will visit the West Windsor Community Farmers Market 9:30 a.m. Saturday, October 18 in the southbound Vaughn Dr. parking lot of the Princeton Junction train station off of Alexander Rd., for GPS, use 2 Vaughn Dr., Princeton, NJ.

PEFF Special Event “FED UP” Tonight at 7:30 in Princeton

At the Garden Theater

PEFF Special Event: "FED UP"

DATE/TIME:

Oct 2 2014 - 7:30pm - 9:00pm

LOCATION:

The Garden Theatre, 160 Nassau Street

Upending conventional wisdom on weight gain and loss, this hard-hitting documentary exposes a dirty secret of the American food industry – far more of us get sick from what we eat than anyone has previously realized. Filmmaker Stephanie Soechtig and TV journalist Katie Couric uncover why American children will now live shorter lives than their parents.

A discussion facilitated by NOFA NJ Executive Director Camille Miller will follow the screening.

Tickets: $8 General; $6 Members and Students. Please purchase online at www.thegardentheatre.com or at the theater box office.

Presented in association with the Princeton Environmental Film Festival, The Garden Theatre, NOFA-NJ and The Terra Momo Restaurant Group.

Before and after the screening, Mediterra Restaurant, 29 Hulfish Street, will offer a special three-course prix fixe menu reflecting the spirit of the film. Call 609-252-9680 to reserve. For details visit www.terramomo.com

NOFA-NJ Fall Harvest Dinner

Join us in celebrating the season with all local food, wines, beer, desserts, drinks from the great Garden State!

Harvest Dinner 2014 Invitation

Harvest Dinner 2014

The Evening will include:

  • Cocktail hour
  • Wines and craft beers
  • Farm-to-Table tastings from over a dozen of New Jersey’s finest restaurants
  • Dessert room of pastries, ice cream and coffee
  • Music and dancing
  • Silent Auction

For more information and to register visit NOFA-NJ

via Fall Harvest Dinner.

Jersey Fresh|Pick Your Own Fruits & Vegetables

The growing season is not over yet! Here are some resources from the Jersey Fresh website to help you find fresh local produce. The key is to buy a lot of what is in season and preserve or store it so that it lasts through the winter. Some of what is still in season includes peppers, cabbage, cauliflower, broccoli, collards, pumpkin & winter squash, beets, lettuce and apples.

Let’s continue to support our local farmers!

Pick Your Own Fruits & Vegetables
 

Call Ahead To Avoid Disappointment

October Events at West Windsor Community Farmers Market

The WWCFM is proud to have been voted the Top Celebrated Market in New Jersey and in the Top 100 Nationwide in the 2013, and the just announced 2014 American Farmland Trust “I Love My Farmers Market” Contests. 

First, a reminder of the September 27 Food Writer Day, and a couple of October highlights-

9/27 – Food Writer DayMeet Local & Global Journalists and Writers  for a panel discussion on the ever popular Food Blog

Meet four renowned panelists at 10:00am:

•Katie Parla:  Rome-based journalist and author of Parla Food and travel app Katie Parla’s Rome

•Kit Bornheimer:  Author of The Stout Sprout, a seasonal cooking blog with a kid-friendly twist

•Pat Tanner:  Central Jersey restaurant critic and author of the beloved Dine With Pat column

•Rachel Weston:  Author of Gutsy Gourmet and In Season columns in The Star-Ledger and NJ.com

          Join this interactive conversation to learn:

          •How to start a food blog and deal with critics

          •What it takes to be a food writer

          •Why would you want to write a blog?

          •And more!

10/4 -  Bring Your Own Bag Day (BYOB) – Bring your own bag to the market, stop by the information tent and receive a free apple from one of our farms.  Learn about the referendum on the November 4th ballot for measuring public opinion a 5-cent fee for plastic bags in Mercer County.  See http://www.njthinkoutsidethebag.com/ for more information.

10/11 – Amateur Apple Pie Bake Off Contest –Due to the overwhelming outpouring of peach pies in our August contest, we’ll be hosting an apple pie contest.  Think you make the best apple pie around using NJ apples?  Come show us your stuff!  Pies are due at the market at 10:30am with judging at 11:00am.  First, Second and Third place winners will receive Market Bucks to be used as cash at the farmers market this season.  Amateur bakers only and pre-registration is required.  To register, for more details and rules, please email wwcfm@yahoo.com. Judges include Faith Bahadurian, Central NJ restaurant critic, recipe columnist, and NJ Spice blogger; Pat Tanner:  Central Jersey restaurant critic and author of the beloved Dine With Pat column; and professional baker Karen Child (formerly, Village Bakery & Brick Farm Market).

The Market is located in the Vaughn Drive Parking Lot of the southbound side of the Princeton Junction Train Station, one mile from the Alexander Road and Route 1 intersection and half mile walk from the Dinky stop in Princeton Junction.  Parking is always free.

For more information, call 609 933-4452 or email wwcfm@yahoo.com.  Be sure to follow the market on Facebook, Twitter and Instagram (wwfarmersmarket) for tidbits of great market info and photos.

SEPTEMBER 27:

•           MUSIC: Sicilian Blue

            COMMUNITY GROUPS:

            TWIN W RESCUE SQUAD Free Blood Pressure Screenings

            LEAGUE OF WOMEN VOTERS – Voter Registration Information

WWBPA Bicycle and Pedestrian Information and bicycle registration

CAPITAL HEALTH SYSTEM – Nutritionist on site

•           COOKING DEMO: Dorothy Mullen of The Suppers Program (11am)

•           SPECIAL EVENT: FOOD WRITER DAY – Interactive panel of local and

            Global food writers and journalists discuss food blogging (10am)

OCTOBER 4:

•           MUSIC: Larry Tritel

•           COMMUNITY GROUPS:

YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the Crisis           Ministry of Mercer County

PRINCETON HEALTHCARE SYSTEM  Free Blood Pressure and Health       Screenings

•           NOEMI de la PUENTE – Think Outside the Bag Information and Awareness

•           MASSAGE: The Touch That Heals

•           COOKING DEMO:  Allie O’Brien of Garden State Community Kitchen

•           SPECIAL EVENT: BRING YOUR OWN BAG DAY -  Bring a bag, get an apple and half-price canvas market totes for sale by the farmers market to encourage reusable bag use

OCTOBER 11:

•           MUSIC: This Old House

•           COMMUNITY GROUPS:

WWBPA Bicycle and Pedestrian Information and bicycle registration

FOWWOS Friends of West Windsor Open Space

YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the Crisis           Ministry of Mercer County

TWIN W RESCUE SQUAD Free Blood Pressure Screenings

•           COOKING DEMO:   COOKING 101 with the Farmers Market and township resident, Michael Ogg

•           SPECIAL EVENT: AMATEUR APPLE PIE BAKE-OFF CONTEST (please email wwcfm@yahoo.com for entry information and rules)

OCTOBER 18:

•           MUSIC: Ragtime Relics

•           COMMUNITY GROUPS:

MERCER COUNTY SEEING EYE DOGS

PRINCETON HEALTHCARE SYSTEM: Free Blood Pressure and Health       Screenings

•           MASSAGE: The Touch That Heals]

 

OCTOBER 25:

•           MUSIC: The Barncats

•           COMMUNITY GROUPS:

WWBPA Bicycle and Pedestrian Information and bicycle registration and

Inflatable entertainment in the new Vaughn Lot

TWIN W RESCUE SQUAD Free Blood Pressure Screenings

•           SPECIAL EVENT: ANNUAL HALLOWEEN PARADE & SAFETY DAY

            featuring West Windsor Township emergency vehicles

 

NOVEMBER 1:

•           MUSIC: Carm & John

•           MASSAGE: The Touch That Heals

Please visit www.westwindsorfarmersmarket.org for up to date weekly events and our complete farm and vendor roster.  The WWCFM continues to be a popular gathering space each Saturday, rain or shine from 9:00am-1:00pm, for the community as well as neighboring towns, to directly connect with locally owned farms and local food producers.

The Market hosts 15 farms and 10 artisan food and natural product vendors in its 2014 line up.  A wide array of locally grown, raised and produced fruits, vegetables, grass-fed meats, dairy, pastured eggs, honey, woven fibers, flowers, soap, bakery items, sauces, jams, fresh juices, crepes prepared on site and more can be found at the market each week.  In addition, live music and community groups help to round out the overall market experience.

 

 

Upcoming Events at West Windsor Community Farmers Market

The WWCFM continues to be a popular gathering space each Saturday, rain or shine from 9:00am-1:00pm

A wide array of locally grown, raised and produced fruits, vegetables, grass-fed meats, dairy, pastured eggs, woven fibers, soap, bakery items, flowers, honey, sauces, jams, fresh juices, crepes and more can be found at the market each week. In addition, live music and community groups help to round out the overall market experience.

*Of note this month, September 6 will feature their second Sponsor Day of the season where they thank the local businesses that sponsor the market.  Various local businesses will be on site during the market day with information as well as giveaways for shoppers.

On September 27, WWCFM hosts their first ever Food Blogger and Writer Day.  Several local food writers and bloggers will be on site for a question and answer panel with shoppers.  As more folks become aware of the importance of local food and farmers markets, they are connecting the farms, food lovers and writers with this one-day event.  

The Market is located in the Vaughn Drive Parking Lot of the southbound side of the Princeton Junction Train Station, one mile from the Alexander Road and Route 1 intersection and half mile walk from the Dinky stop in Princeton Junction.  Parking is always free. 

SEPTEMBER 6:

•           MUSIC: Blue Jersey Band

           COMMUNITY GROUPS:

            PRINCETON HEALTHCARE SYSTEM: Free Blood Pressure and Health       Screenings

            WWAC (Children’s art projects)

YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the Crisis           Ministry of Mercer County

•           MASSAGE: The Touch That Heals

•           COOKING DEMO: Chef Adam of Griggstown Farm

•           SPECIAL EVENT: Sponsor Appreciation Day Meet WWCFM             Sponsors

SEPTEMBER 13:

•           MUSIC: Jeff Griesemer

•           COMMUNITY GROUPS:

EASTERN SERVICE WORKERS Back to School Supply Collection

TWIN W RESCUE SQUAD Free Blood Pressure Screenings

CENTRA STATE HEALTHCARE Nutritionist on site

WWBPA (West Windsor Bike and Pedestrian Alliance) Bicycle Drive for the       Boys and Girls Club of Trenton

•           COOKING DEMO:  WWCFM Cooking Basics

SEPTEMBER 20:

•           MUSIC: A Little Bit Off

•           COMMUNITY GROUPS:

FOWWOS Friends of West Windsor Open Space

YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the         Crisis Ministry of Mercer County

PRINCETON HEALTHCARE SYSTEM: Free Blood Pressure and Health       Screenings

•           MASSAGE: The Touch That Heals]

•           COOKING DEMO:    TBA

SEPTEMBER 27:

•           MUSIC: Sicilian Blue

•           COMMUNITY GROUPS:

CAPITAL HEALTH Nutritionist on site

TWIN W RESCUE SQUAD Free Blood Pressure Screenings

            WWBPA West Windsor Bicycle and Pedestrian Alliance

•           COOKING DEMO:  Dorothy Mullen, Suppers Program

•           SPECIAL EVENT: Food Blogger and Writer Day

OCTOBER 4:

•           MUSIC: Larry Tritel

•           COMMUNITY GROUPS:

            PRINCETON HEALTHCARE SYSTEM: Free Blood Pressure and Health       Screenings

YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the         Crisis Ministry of Mercer County

•           MASSAGE: The Touch That Heals]

•           COOKING DEMO: Allie O’Brien of Garden State Community Kitchen

OCTOBER 11:

•           MUSIC: This Old House

•           COMMUNITY GROUPS:

            TWIN W RESCUE SQUAD Free Blood Pressure Screenings

FOWWOS Friends of West Windsor Open Space

WWBPA West Windsor Bicycle and Pedestrian Alliance

YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the         Crisis Ministry of Mercer County

•           COOKING DEMO:   WWCFM Cooking Basics

•           SPECIAL EVENT: Apple Pie Baking Contest

For more information, call 609 933-4452 or email wwcfm@yahoo.com.  Be sure to follow the market on Facebook, Twitter and Instagram (wwfarmersmarket) for market info and photos.

National Farmers Market Week August 3-9

Photo from Slow Food USA

Photo from Slow Food USA

National Farmers Market Week kicks off this Sunday, August 3 and runs through Saturday, August 9. I hope you will join me for this year’s celebration at your local market.

Of all food system innovations in the U.S. in the last 20 years, the resurgence of farmers markets may represent the most public expression of growing community via food.

When you head to the farmers market this week, I encourage you to go Slow and:

Talk with the farmers. Thank your farmers. Take this week to thank them for their commitment to the land, for their labor, and for coming to market.

Have a “Meatless Monday.” With countless tasty recipes and an interactive community, our friends at Meatless Monday make it easier than ever to give up meat one day a week, saving us money and cutting back on water and fossil fuels. Less meat on Mondays means you can have “better meat” (PDF) on other days.

Eat “ugly” fruits and vegetables. Imperfect fruits and veggies should not go to waste. When you see them at markets, purchase them for canning, roasting etc. If you don’t seem them at market, inquire. Your farmer might not realize there is a demand for what chefs call “seconds.” Encourage “ugly” at your market.

See you at the market,

Richard McCarthy Executive Director Slow Food USA

West Windsor Community Farmers Market News & Events

The WWCFM continues to be a popular gathering space each Saturday, rain or shine from 9:00am-1:00pm, for the community as well as neighboring towns, to directly connect with locally owned farms and local food producers. Please visit www.westwindsorfarmersmarket.org for up to date weekly events and a complete farm and vendor roster.

The WWCFM is proud to have been voted the Top Celebrated Market in New Jersey and  in the Top 100 Nationwide in the 2013 American Farmland Trust “I Love My Farmers Market” Contest.  In addition, live music and community groups help to round out the overall market experience.

Of note this month, August 9 will feature the NJ Peach Promotion Council Amateur Peach Pie Bake Off Contest, with the winning entry moving on to the NJ State Finals in late August for a chance to win the $300 prize.  Bakers are still being accepted until August 6!  Pies are due at the market at 10:30am with judging at 11:00am.  First, Second and Third place WWCFM winners will receive Market Bucks to be used as cash at the farmers market this season.  Amateur bakers only and pre-registration is required.  To register, for more details and rules, please email manager@westwindsorfarmersmarket.org.  The newly crowned New Jersey Peach Queen will also make an appearance at the WWCFM on August 9 as part of her statewide farmers market tour.

AUGUST 2:

             MUSIC: Jeff Griesemer

                COMMUNITY GROUPS:

                TWIN W RESCUE SQUAD Free Blood Pressure Screenings

                WWAC (Children’s art projects)

                GIRL SCOUT CADETTE TROOP (Natural cleaners and planting information)

             COOKING DEMO: Holly Slepman

AUGUST 9:

             MUSIC: Mountainview

             COMMUNITY GROUPS:

                WWBPA Bicycle and Pedestrian Information and bicycle registration

                YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the Crisis       Ministry of Mercer County

                PRINCETON HEALTHCARE SYSTEM  Free Blood Pressure and Health         Screenings

             AMATEUR PEACH PIE BAKE-OFF CONTEST (see our website for details)

             NJ PEACH QUEEN APPEARANCE

             MASSAGE: The Touch That Heals

AUGUST 16:

             MUSIC: A Little Bit Off

             COMMUNITY GROUPS:

                FOWWOS Friends of West Windsor Open Space

                TWIN W RESCUE SQUAD Free Blood Pressure Screenings

                EASTERN SERVICE WORKERS

                WWAC (Children’s art activity)

             COOKING DEMO:   West Windsor Mayor Shing-Fu Hsueh

AUGUST 23:

             MUSIC: DBB Jazz Trio

             COMMUNITY GROUPS:

                WWBPA (West Windsor Bike and Pedestrian Alliance)

                YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the Crisis       Ministry of Mercer County

                PRINCETON HEALTHCARE SYSTEM: Free Blood Pressure and Health        Screenings

             MASSAGE: The Touch That Heals]

             COOKING DEMO:   Monica Khanna Reichert

AUGUST 30:

             MUSIC: Bill O’Neal

             COMMUNITY GROUPS:

                ALLIANCE FRANÇAISE

                TWIN W RESCUE SQUAD Free Blood Pressure Screenings

             COOKING DEMO:   Denise Marchisotto

SEPTEMBER 6:

             MUSIC: Blue Jersey Band

             SPONSOR APPRECIATION DAY Meet WWCFM Sponsors

                COMMUNITY GROUPS:

                PRINCETON HEALTHCARE SYSTEM: Free Blood Pressure and Health        Screenings

                WWAC (Children’s art projects)

                YES, WE CAN FOOD DRIVE Fresh and canned food drive to benefit the Crisis       Ministry of Mercer County

             MASSAGE: The Touch That Heals

             COOKING DEMO: Chef Adam of Griggstown Farm

The Market is located in the Vaughn Drive Parking Lot of the southbound side of the Princeton Junction Train Station, one mile from the Alexander Road and Route 1 intersection and half mile walk from the Dinky stop in Princeton Junction.  Parking is always free. 

For more information, call 609 933-4452 or email wwcfm@yahoo.com.  Be sure to follow the market on Facebook, Twitter and Instagram (wwfarmersmarket) for tidbits of great market info and photos.